Tag
Product Strategy
3 articles
Anker Bets on Display Integration to Escape the Charger Commoditization Trap
By embedding screens into 45-watt chargers and earbud cases, Anker is trying to command premium pricing in markets where specs have become interchangeable.
EGO's 30-Inch Electric Mower Takes Aim at the Large-Property Gas Market
The self-propelled 1300 Series challenges gas rivals on performance and cost, extending EGO's battery platform into larger acreage.
Sensor Size, Lens Ecosystems and Display Tech Drive Camera Market Margins
Camera makers segment product lines by sensor architecture, lens platform and display technology to defend margins and capture distinct buyer segments.