Data · Gokhshtein Media

The Gokhshtein Retail Money Index

One number a day: how hard retail money is chasing risk, across crypto and stocks. Built from our own market and social data, not a survey.

As of Nov 14, 2026, 4:30 PM ET · updates daily after the US close
28
Cautious
-30 from yesterday (58, Chasing)
HidingCautiousBalancedChasingAll in

Retail money is cautious at 28. The weakest signal is crypto momentum: average sector move -10.4% in 24h.

What’s driving it

Crypto breadth
5
2 of 40 tracked sectors up on the day
Crypto momentum
0
average sector move -10.4% in 24h
Retail sentiment
51
mention-weighted sentiment +1 across 53 tracked posts
Risk-curve position
39
43% of tracked conversation is outside Bitcoin, Ether, and stablecoins
Stock risk appetite
43
retail-favorites basket -2.3 pts vs. S&P 500; volume 1.23× its 3-month average

History

0255075100Sep 26, 2026Nov 14, 2026
DateIndexBandRead
Nov 14, 202628CautiousThe weakest signal is crypto momentum: average sector move -10.4% in 24h.
Nov 13, 202658ChasingThe strongest signal is risk-curve position: 66% of tracked conversation is outside Bitcoin, Ether, and stablecoins.
Nov 12, 202643CautiousThe weakest signal is crypto breadth: 1 of 40 tracked sectors up on the day.
Nov 11, 202659ChasingThe strongest signal is crypto breadth: 33 of 40 tracked sectors up on the day.
Nov 10, 202640CautiousThe weakest signal is crypto breadth: 0 of 40 tracked sectors up on the day.
Nov 9, 202657ChasingThe strongest signal is risk-curve position: 71% of tracked conversation is outside Bitcoin, Ether, and stablecoins.
Nov 8, 202645BalancedThe weakest signal is crypto breadth: 10 of 40 tracked sectors up on the day.
Nov 7, 202647BalancedThe weakest signal is crypto breadth: 3 of 40 tracked sectors up on the day.
Nov 6, 202660ChasingThe strongest signal is crypto breadth: 28 of 40 tracked sectors up on the day.
Nov 5, 202636CautiousThe weakest signal is crypto breadth: 1 of 40 tracked sectors up on the day.
Nov 4, 202662ChasingThe strongest signal is crypto breadth: 34 of 40 tracked sectors up on the day.
Nov 3, 202670ChasingThe strongest signal is crypto breadth: 38 of 40 tracked sectors up on the day.
Nov 2, 202641CautiousThe weakest signal is crypto breadth: 2 of 40 tracked sectors up on the day.
Nov 1, 202648BalancedThe strongest signal is risk-curve position: 67% of tracked conversation is outside Bitcoin, Ether, and stablecoins.
Oct 31, 202656ChasingThe strongest signal is crypto breadth: 31 of 40 tracked sectors up on the day.
Oct 30, 202642CautiousThe weakest signal is crypto breadth: 6 of 40 tracked sectors up on the day.
Oct 29, 202643CautiousThe weakest signal is crypto breadth: 7 of 40 tracked sectors up on the day.
Oct 28, 202666ChasingThe strongest signal is crypto breadth: 39 of 40 tracked sectors up on the day.
Oct 27, 202668ChasingThe strongest signal is crypto breadth: 36 of 40 tracked sectors up on the day.
Oct 26, 202651BalancedThe strongest signal is risk-curve position: 67% of tracked conversation is outside Bitcoin, Ether, and stablecoins.
Oct 25, 202653BalancedThe strongest signal is risk-curve position: 61% of tracked conversation is outside Bitcoin, Ether, and stablecoins.
Oct 24, 202639CautiousThe weakest signal is crypto breadth: 2 of 40 tracked sectors up on the day.
Oct 23, 202659ChasingThe strongest signal is risk-curve position: 72% of tracked conversation is outside Bitcoin, Ether, and stablecoins.
Oct 22, 202635CautiousThe weakest signal is crypto breadth: 1 of 40 tracked sectors up on the day.
Oct 21, 202666ChasingThe strongest signal is crypto breadth: 40 of 40 tracked sectors up on the day.
Oct 20, 202664ChasingThe strongest signal is crypto breadth: 37 of 40 tracked sectors up on the day.
Oct 19, 202669ChasingThe strongest signal is crypto breadth: 38 of 40 tracked sectors up on the day.
Oct 18, 202638CautiousThe weakest signal is crypto breadth: 1 of 40 tracked sectors up on the day.
Oct 17, 202639CautiousThe weakest signal is crypto breadth: 4 of 40 tracked sectors up on the day.
Oct 16, 202640CautiousThe weakest signal is crypto breadth: 1 of 40 tracked sectors up on the day.

Full history, every reading with its components →

Methodology

The index is the equal-weighted average of five components, each scaled from 0 to 100 and read the same way: higher means retail money is taking more risk.

  1. Crypto breadth. The share of the crypto sectors we track that are up on the day.
  2. Crypto momentum. The average 24-hour move across those sectors, with −8% scoring 0 and +8% scoring 100.
  3. Retail sentiment. The mention-weighted sentiment of the crypto conversation our social engines track, from −40 (0) to +40 (100).
  4. Risk-curve position. The share of that conversation about assets other than Bitcoin, Ether, and stablecoins. Twenty percent scores 0; eighty percent scores 100.
  5. Stock risk appetite. A basket of ten retail favorites (TSLA, NVDA, PLTR, COIN, MSTR, HOOD, GME, SOFI, AMD, ARKK) against the S&P 500: half the score is the basket’s session return minus the index’s (±4 points), half is the basket’s volume against its three-month average (0.6× to 1.6×).

Bands: 0–24 Hiding, 25–44 Cautious, 45–55 Balanced, 56–75 Chasing, 76–100 All in. Inputs are Gokhshtein Media’s own GMARKETS rotation and social data plus public quotes from Yahoo Finance. The calculation is fixed code with no language model in it, so a reading can be reproduced from its published inputs. Methodology changes are dated on this page.

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Frequently asked

What is the Gokhshtein Retail Money Index?
A daily reading from 0 to 100 of how hard retail money is chasing risk across crypto and stocks. Low readings mean retail is hiding; high readings mean it is all in. It is published every trading day by Gokhshtein Media.
How is it calculated?
Five equally weighted components, each scaled 0–100: crypto sector breadth, crypto sector momentum, mention-weighted retail sentiment, how much of tracked conversation sits outside Bitcoin, Ether, and stablecoins, and a retail-favorites stock basket (TSLA, NVDA, PLTR, COIN, MSTR, HOOD, GME, SOFI, AMD, ARKK) measured against the S&P 500 on price and volume. The inputs are Gokhshtein Media’s own GMARKETS rotation and social data plus public quotes. No language model is involved.
Is it investment advice?
No. It measures behavior; it does not recommend any action, asset, or product. Extreme readings describe crowd positioning, not what will happen next.
How often does it update, and can I use it?
Once a day after the US close, about 5:30 PM Eastern. Anyone may cite the number with attribution to the Gokhshtein Retail Money Index and a link to this page, and may embed the free widget.

Published by Gokhshtein Media under its editorial standards. Related: The Retail Money Report (weekly long read) · The Retail Pulse (weekly) · Bitcoin · Earnings & Markets · Risk-on / risk-off. Not investment advice.