Crypto projects deployed $640 million on token buybacks in 2026, a 17 percent increase from 2025 and a sharp climb from $366,000 in 2024. Hyperliquid and Pump.fun collectively accounted for nearly 90 percent of the total.

Hyperliquid directed 99 percent of its revenue to buying back and burning HYPE. Pump.fun allocated 50 percent of revenue to buybacks and burns of PUMP, removing $446.65 million from circulation.

Token buybacks create immediate demand while burns reduce circulating supply, exerting upward pressure on price. The mechanism directly links token value to protocol economics—holders benefit as the protocol generates revenue.

Orest Gavryliak, chief legal officer at 1inch, said communicating buybacks and burns is "much more straightforward" for users than explaining governance rights or fee structures. Max Shannon, a senior research associate at Bitwise Europe, described buybacks and burns as providing a "continuous bid in the open market for the token" that "accrue value to tokenholders" by tethering token success to protocol activity.

The shift reflects crypto's maturation. Early projects like Fartcoin and Peanut the Squirrel lacked sound token economics. Buybacks and burns now offer a transparent alternative to narrative-driven speculation.

Spark, a DeFi infrastructure protocol, employs a variant model. It acquired over 143 million SPK through open-market buybacks funded by operational surplus, but chose not to burn the tokens. Instead, co-founder and chief executive Sam MacPherson said the tokens remain in the Spark treasury to reward long-term participants.

Capital directed to buybacks cannot be deployed elsewhere. Projects must weigh buybacks against hiring, product development, balance-sheet strengthening, or business expansion.

Protocols typically sell tokens to raise initial capital and cover operating costs. Using generated revenue for buybacks and burns establishes an explicit connection between protocol success and token value, addressing a structural challenge many crypto projects have faced.