What it is
A prop bet, short for proposition bet, is a wager on whether a specific event will occur during a game or contest, often unrelated to the final score or winner. Examples include betting on which player will score the first touchdown, the total number of three-pointers made by a team, or the length of the national anthem. These bets add an extra layer of engagement for bettors beyond the game's ultimate result.
Prop bets are highly popular for major events like the Super Bowl, where hundreds of unique propositions can be offered. Sportsbooks generate significant revenue from prop bets, as they often have a higher house edge due to the difficulty in accurately setting odds for numerous niche events. Investors in the sports betting industry monitor the popularity and volume of prop bets as an indicator of engagement and a substantial revenue driver for operators.
Why it matters
Prop bets boost engagement and are a significant revenue source for sportsbooks due to their variety and often higher house edge.
Reviewed under editorial standardsUpdated September 26, 2026Not investment advice