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Tag

action cameras

2 articles

Technology19d ago

GoPro's Software Bet: Can Subscriptions and Accessories Cover the Hardware Gap?

Unit sales are falling and DJI is closing in, so GoPro is racing to make subscriptions and high-margin accessories carry the business.

Technology20d ago

GoPro's Mission 1 Bets on Higher ASPs to Escape Commoditized Market

The new action camera's larger sensor targets professional users and higher average selling prices as GoPro fights margin pressure from smartphones and DJI.