AI vendors like Anthropic and OpenAI are capturing enterprise software budgets at the expense of legacy tools. According to Zip, a software spend analytics firm, AI providers including Cursor and Sierra now account for 8 percent of total spending among its clients—a direct displacement of existing solutions.

The shift is forcing a reckoning on contract terms. CIOs now demand clear usage metrics before approving expanded commitments, and contract portability has become non-negotiable to prevent vendor lock-in. Organizations are also demanding explicit ownership of capabilities, especially when new AI products duplicate functions already covered by incumbents.

Early AI adopters are not slashing overall SaaS spend. Instead, they are reallocating within their existing portfolios, suggesting a substitution dynamic rather than net budget growth.

Established vendors are responding by bundling AI features into existing products and raising subscription prices to capture the added value. This strategy lets them monetize AI without losing customers to pure-play startups.

Gartner forecasts global AI spending to grow 47 percent in 2026, up from a January estimate of 44 percent. But the firm also predicts that more than 40 percent of agentic AI projects—those designed to operate autonomously—will be canceled by the end of 2027, signaling skepticism about execution even as budgets climb.